Team
Michael A. Barnett, MD, DPhil – Managing Partner
Dr. Michael Barnett brings a unique skill set to clients of Ardelis Health: as a physician and scientist, he clearly communicates complex medical and scientific facts, and as a marketer, he leverages data to deliver market shaping programs aimed at improving the delivery of healthcare and overall public health.
By applying his training as a physician, scientist, and marketer, Michael designs innovative market shaping initiatives that impact public health. He has worked with emerging and major pharmaceutical firms providing consultation and direction from marketing strategy, to thought leader development, to the launch of important niche products and paradigm-shifting drugs such as Glivec®/Gleevec®. He has served as partner at several consulting and scientific communications agencies, including Vox Medica and Dorland Global Health.
Michael applies his breadth of healthcare experience to help clients drive medical and scientific understanding of disease states and products on a global scale. Productive advisory board meetings are essential to every brand. Through client collaboration and skillful moderation, Michael is adept at gathering insights from clinical and marketing advisors to ensure our clients gain relevant information to address their specific challenges.
An otolaryngologist by training, Michael’s areas of therapeutic expertise are broad and include oncology, genomics, immunology, vaccines, endocrinology, rheumatology, gastroenterology, infectious disease, neurology, pulmonary medicine, and various surgical specialties. In addition, Michael has participated in the evaluation of emerging therapeutics and technologies, and he has worked in healthcare administration, reviewing the quality and delivery of inpatient healthcare services.
Michael received his MD from the University of Pennsylvania and his DPhil in biochemistry from Oxford University. He is a Phi Beta Kappa graduate of the University of Pennsylvania with a BA in both history and biochemistry.
James B. Moran, MBA – Managing Partner
An expert in marketing strategy, Jim Moran provides clients with consulting services for programs aimed at increasing market share and improving the delivery of healthcare. At Ardelis Health, Jim leads quantitative analytics projects, including forecasting, modeling, and survey research. Jim also spearheads thought leader development initiatives (identification, geospatial mapping, and social network analysis) aimed at expediting the flow of information among groups.
Jim has more than 25 years’ experience in the strategic marketing of pharmaceuticals, diagnostics, and medical devices across a range of therapeutic categories including oncology, vaccines and infectious diseases, neurology and psychiatry, women’s health, rheumatology, transplant medicine, clinical diagnostics, cardiology, and ophthalmology.
Jim has been an invited speaker on pharmaceutical and medical strategic marketing topics at industry trade association meetings and at The University of Pennsylvania’s School of History and Sociology of Science. He has served as partner at several consulting and scientific communications agencies, including Vox Medica and Dorland Global Health.
Jim received his BA from The University of Pennsylvania and his MBA in marketing, with honors, from the Fox School of Business at Temple University.
Kevin Huang, JD – Managing Director
Kevin Huang guides clients through complex pharmaceutical regulatory and compliance challenges related to drug development and FDA approval, as well as post-approval marketing and compliance issues.
Kevin completed the Regulatory Affairs Certificate Program offered by the Regulatory Affairs Professionals Society (RAPS), the largest global organization for people supporting the regulation of healthcare and related products. His course work covered topics such as:
- Pharmaceuticals Advertising and Promotional Labeling
- Global Regulatory Strategy for Medical Devices and Pharmaceuticals
- Definition and Lifecycle of Medical Devices and Pharmaceuticals
- Regulation of Medical Devices, Generics, US/EU Biologics, and Combination Products
Kevin also has experience marketing pharmaceuticals, diagnostics, and medical devices across a range of therapeutic categories including oncology, vaccines, women’s health, infectious disease, clinical diagnostics, and ophthalmology. In addition to his regulatory and compliance work at Ardelis Health, Kevin supports thought leader identification and development programs, quantitative analytics, strategic analysis, and the design and execution of public health communications initiatives.
Kevin received a BS from The University of Pennsylvania, Wharton School of Business, a BAS from The University of Pennsylvania, School of Engineering and Applied Science, and a JD, cum laude, from the Thomas R. Kline School of Law at Drexel University, where he serves as an adjunct faculty member.
Lori J. Bainbridge – SVP, Strategy & Innovation
Lori brings equal parts experience and enthusiasm to her accounts. Over the course of a unique career path, she’s held leadership positions in the fields of pharmaceutical advertising, medical education, scientific publishing, and public relations. This diverse professional background supports her in adding strategic value to both commercial and clinical teams.
Ardelis Health clients benefit from Lori’s ability to generate fresh ideas to meet their unique communication needs, which she often does by combining familiar tactics with new technology and imaginative branding and execution plans.
Her broad experience includes developing and implementing:
- Highly productive advisory boards (live and digital)
- Investigator meetings that unify the study team
- Engaging speaker training programs and field force initiatives
- Memorable disease state awareness campaigns
- Award-winning nonpersonal promotional campaigns
- Interactive learning activities, virtual reality programs, and gamified events
- Educational receptions, congress activities, and academic research mentorship programs
Lori received her BA in English and a secondary education teaching degree from Dickinson College in Carlisle, PA. She has been an invited speaker at industry meetings and has moderated roundtable discussions on the value of digital collaboration. Lori is a member of the Healthcare Businesswomen’s Association (HBA), Philadelphia Chapter.